This paper discusses the convergence being driven by digital content, IP technology and a move from hardware to software-based systems. Convergence can be thought of as occurring in three phases. In the first phase of convergence legacy market players have entered one another’s traditional markets and offered a range of services and service bundles to[…]
This study, for Industry Canada, valued cellular and PCS spectrum licences which covered the 824-849/869-894 MHz and 1850-1910/1930-1990 MHz frequency ranges in Canada. This was done with a view to determining an appropriate annual fee for the next 10 year term of the licences. Plum examined auction results in Canada and elsewhere for spectrum used[…]
This study, for Ofcom, assessed the future of advertising technology over the next 10 years. The advertising market is undergoing rapid technology-driven change, impacting on the communications sectors that Ofcom regulates. This change has been led by digitisation of content and innovation in advertising technologies and applications on the internet (behavioural targeting, personalisation, new ad[…]